New products are coming soon!
We take great pride in formulating the best beard oils and beard products available. We make products for every type, style, color, length, or texture of beard. Throughout the formulating process we have selected the best oils, butters, and scents we could find to make the highest quality products for you. Our products are made in the heart of Tennessee just outside the Great Smoky Mountains, and the Cherokee National Forest. We believe your beard is an expression of your personality, manhood, and attitude! We're excited you have decided to maximize your masculinity and show your attitude by sporting a BEARD! We believe in our moto that we grow by... "WEAR THE BEARD", "BE THE BEARD".
BEARD-OLOGY; the study and growth of the masculine hair on a mans face. Style, length, texture, color, and attitude...
A serious product line for the man who decides to wear a beard as part of his masculinity! Products that enhance the feeling and look of the empowerment given to him by the beard!
If you haven't shaved for three days and like your stubble or just thinking of growing a beard, give us a call! We will be glad to counsel you on shaping your beard, when to use products and what products to choose when. No matter the style, length, or longevity of your beard, we are here to guide you through "I'm tired of this , it itches" stage. Our product line has something for every beard. Let us help you achieve maximum potential from your beard!
Sign up to hear from us about specials, sales, and events we will be at featuring our beard products, and accessories...
We love our customers so feel free to contact us via email or by phone with any questions concerning our products. Our staff will be happy answer any questions about the product usage, application, or questions about your beard. We're here to help you grow your beard to it's maximum potential!
"WEAR THE BEARD","BE THE BEARD"
Located in Calhoun, Tennessee 37309, United States
Please note, we are located in an eastern standard time zone.